One of the most daunting aspects of stepping up to an interchangeable-lens camera is the startup cost of purchasing a camera body and a lens. Fortunately, camera companies and retailers, well aware of this financial deterrent, often team up on a solution: the “kit” lens. While technically kit lenses come in a wide variety of shapes, sizes, and price points, for the purposes of this article I am thinking of a specific lens many photographers have encountered at one point or another when buying a new camera: the “all-purpose” zoom that provides an extremely wide reach, has a variable aperture range, and is just usable enough to tide you over until you can replace it. Practicality is the name of the game. Bundled with a camera body at the time of purchase, a kit lens is designed to provide useful features to everyone, no matter what their intended subject.
If this sounds too good to be true, that’s because it usually is—portrait photographers have different needs than sports photographers, who in turn have different needs than landscape photographers, and so on. The thrifty appeal of the kit lens is usually a siren song to mediocrity. Your camera is only as good as the glass in front of its sensor. You can avoid the kit lens trap by re-allocating the money you would add to the cost of your camera for a generic lens and putting it toward something more tailored to your style of photography.
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