When was the last time you updated your website? Despite the popularity and traction of social media sites, having a stand-alone website to promote your work and build your brand is key to connecting with your given audience. In this week’s podcast, we explore the dynamics of building and maintaining a professional-caliber website with insights from both sides of the coin.
We start by chatting with website designer Alex Vita, who shares pet peeves, as well as the best practices he’s honed over more than 13 years of work with photo-industry clients. All will benefit from Vita’s insights on building a client-focused website as a way to build trust.
After a break, we get the artist’s perspective from the illustrious photographer, environmental activist, and creative whirlwind Benjamin Von Wong, who also happens to be one of Vita’s clients. Listen in as Von Wong and Vita discuss his web strategy and take a deep dive into the challenges of staying relevant and getting noticed in an oversaturated creative climate. We also dip into thoughts about how the evolution of AI is likely to change the future of the visual world, to make photographs the starting point for a conversation rather than its final purpose.
Guests: Alex Vita and Benjamin Von Wong
Above photograph © Benjamin Von Wong
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